Zoom Becomes AI Agent

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🚀 Zoom’s AI Companion Evolves with Autonomous Agentic Skills
Insights from Zoom

Zoom is transforming AI from a passive assistant into an autonomous agent that identifies tasks, makes decisions, and executes actions—streamlining collaboration and boosting productivity across its entire platform.

The Decode:

🔹 Smarter AI with Memory & Reasoning - AI Companion now understands context, problem-solves, and selects the right tools for each task using memory and reasoning. It automates meeting follow-ups, schedules events, and generates documents without user intervention.

🔹 Advanced Voice & Meeting Enhancements - New features include voice transcription, live meeting notes, clip generation, and AI-powered voicemail summaries—helping users stay on track and reducing the need for manual documentation.

🔹 Custom AI for Personalized Productivity - A $12/month Custom AI Companion add-on launches in April, introducing AI-powered personal coaches, AI avatars for video messaging, and custom meeting summary templates tailored to specific workflows.

🔹 AI-Driven Business & Customer Solutions - Zoom AI extends beyond meetings, with Zoom Virtual Agent handling customer service, AI-driven sales insights, and industry-specific AI solutions for healthcare, education, and frontline workers to improve operational efficiency.

Zoom’s AI shift marks the beginning of fully automated digital work environments, where AI agents execute tasks seamlessly. With enterprise tools moving towards agentic AI, this could redefine efficiency, letting teams focus on strategy while AI manages execution.

Together with WonderAds

How Boost Oxygen Boosted Sales Using TV Advertising

Boost Oxygen, a leader in portable oxygen products made a splash when they were featured on ABC’s hit show Shark Tank. 

But when digital advertising growth slowed, they decided to test the waters with TV advertising to expand their reach and drive sales. They quickly discovered that TV wasn’t just for the big brands - it worked for them too.

“I was surprised how affordable TV is. With the help of WonderAds, we were able to be more nimble,” said Matt Slywka, Director of eCommerce.

By combining linear TV with streaming, Boost Oxygen maximized a small budget to reach the right audience. With insights from WonderAds, they were able to fine-tune their targeting strategy and optimize ad placements. 

“When we get a primetime spot between 8-10 PM, traffic surges and sales follow,” says Slywka.

The impact goes beyond sales. TV ads have strengthened trust and credibility - especially among older consumers. The results speak for themselves—nearly every sales channel is up this year.

Learn what TV can do for you at WonderAds.com.

🚀 Step-by-Step Guide: Using Mistral Small 3.1 for Local AI-Powered Marketing

Mistral Small 3.1 is a fast, efficient, and locally deployable AI model that gives marketers full control over AI-powered campaigns without relying on cloud services. Here’s how to set it up and use it for marketing

Step 1: Deploy Mistral Small 3.1 Locally

• Check Hardware Requirements: Run it on enterprise GPUs (A100, H100, or RTX 4090) for optimal performance.
• Download the Model: Get Mistral Small 3.1 from Hugging Face or a supported open-weight hosting platform.
• Set Up Your Environment: Use LM Studio, Ollama, or vLLM to load and interact with the model.
• Run It Locally: Use Python, TensorRT-LLM, or LangChain for AI-powered workflows in your marketing tools.

Step 2: Fine-Tune for Marketing Needs

• Train on Your Data: Feed the model with customer insights, ad performance data, and brand messaging to align with your marketing goals.
• Customize for Specific Use Cases: Fine-tune for copywriting, social media planning, email marketing, and predictive analytics.

Step 3: Automate & Optimize Marketing Tasks

• Generate Ad & Social Media Content – Craft SEO-optimized blogs, ad copy, and engaging posts automatically.
• Analyze Customer Sentiment – Process reviews, feedback, and trends for data-driven marketing decisions.
• Personalize Email & Messaging – Use AI to draft, test, and optimize outreach campaigns for higher conversions.
• Optimize Campaign Performance – Analyze ad performance in real-time and adjust targeting & bidding strategies dynamically.

Step 4: Scale While Maintaining Privacy

• Run AI in-house – Keep customer data secure without sending queries to cloud APIs.
• Reduce Costs – Avoid API fees and scale AI at a fraction of the cost compared to cloud-based models.
• Expand Internationally – Leverage Mistral’s multilingual support to localize campaigns effortlessly.

👉Marketers, take full control of AI-driven campaigns with Mistral Small 3.1! Faster execution, lower costs, and total data privacy.

🤖 AI Just Won the Meme Wars—But Humans Still Have the Edge
Insights from Arxiv

AI has officially passed the meme Turing Test—generating memes rated funnier than those made by the average human. A new study found that AI-only memes scored higher in humor, creativity, and shareability. 

The Decode:

🔹 AI Outperforms Humans in Meme-Making (On Average) – Researchers tested memes created by humans, AI-human collaborations, and AI alone. AI-generated memes consistently scored higher across humor, creativity, and shareability, suggesting AI has mastered “crowd-pleasing” humor.

🔹 Collaboration Doesn’t Always Improve Creativity – While human-AI teams generated more ideas with less effort, their memes weren’t significantly funnier than those made by humans alone. AI is great at quantity, but its quality ceiling remains limited.

🔹 Humans Still Create the Funniest Memes – The best memes in the study—those rated the funniest overall—came from human creators, proving that AI still struggles with high-level comedic timing, wit, and deep relatability.

🔹 AI’s Strength is Broad, Not Deep – Language models are trained on massive datasets, optimizing them for memes that appeal to wide audiences rather than hyper-specific, relatable humor—where human meme-makers still dominate.

AI can generate memes faster and in higher volumes, making it a valuable tool for brands and content creators. But true cultural resonance—the kind that sparks inside jokes and deep relatability—still belongs to humans.

🚀Tools you Cannot Miss

🧠 Neurons – Ensure your ads capture attention and drive action. Make every ad count—start optimizing now! Book a free demo today!

🎭 ChatPlayground – The ultimate platform to compare AI models side by side. Test performance, accuracy, and responses in real time.

🚀 AIdea Catalyst – Validate your business idea with AI-driven insights. Get instant market analysis and feasibility reports.

🌍 Lara Translate – AI-powered translations with high accuracy and reliability. Supports multiple languages with context-aware improvements.

📢 Typoro – Turn your LinkedIn posts into engagement magnets. Optimize content for reach, impact, and audience engagement.

📢 Quick Hits

❓ What if your ignored emails could still drive sales? Kettle & Fire combined Poplar’s direct mail with Klaviyo to re-engage lapsed customers who weren’t opening emails—boosting response rates by 1.4%+ and driving 15x ROI. Want to see how this strategy could work for you? Book a free demo today!

🔍 Musk's xAI just acquired Hotshot, an AI video startup, signaling a push into generative video tech to rival OpenAI’s Sora and Google’s Veo 2. Hotshot will integrate with xAI’s Colossus cluster, fueling potential future "Grok Video" releases.

📌 OpenAI is rolling out ChatGPT Connectors, allowing business users to link Slack and Google Drive for AI-powered insights. The feature, launching in beta, respects user permissions and aims to enhance enterprise search, challenging platforms like Glean.

🏆 Mistral Small 3.1 outperforms Google’s Gemma 3 and OpenAI’s GPT-4o Mini in text, vision, and multilingual tasks. Running efficiently on an RTX 4090 or Mac, it boasts a 128K token context window and is freely available under Apache 2.0.

💭 AI search is rapidly replacing Google’s traditional ten blue links. Adobe’s research shows AI-driven referrals surged 1,300% in 2024, with users spending 8% more time on sites. Engagement is higher, bounce rates lower, signaling AI’s growing influence on search behavior.

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